Meet the founder behind BuildAdvocate’s property intelligence.

BuildAdvocate’s contractor intelligence work grew out of construction experience, public-record research, and a practical question: how can reputable contractors identify better opportunities without relying on generic bulk lists or noisy homeowner marketing?

Nathan Spencer brings more than 20 years of construction, pool, remodeling, project-management, permitting, and defect experience to that question. The platform is built for contractors who want clearer market signals and more thoughtful homeowner outreach.

Nathan Spencer, founder of BuildAdvocate

Construction expertise changes how data is interpreted.

Many lead vendors can sell addresses. BuildAdvocate is different because the data is viewed through a construction lens: permits, project timing, property value, ownership context, remodel complexity, financing signals, and the practical realities that determine whether outreach is relevant.

Nathan’s background includes Hartel Homes, Accredited Pools, construction project management, permitting, inspections, owner-builder support, and construction-defect problem solving. That experience helps separate useful public-record signals from rows that only look good in a spreadsheet.

The result is a property and market intelligence approach for contractors, remodelers, specialty trades, showrooms, pool builders, roofers, cabinet and countertop teams, and other home-service operators that want better targeting without sending the same message to every homeowner in a ZIP code.

The goal is better-fit outreach: fewer generic lists, more territory-aware context, and a clearer reason why a homeowner or property may belong in a campaign.

From legal research to public-record pipelines.

Over the last few years, Nathan took on the goal of collecting and organizing state construction laws and public records so construction rules, requirements, and property signals could be easier to compare and use. Building those pipelines revealed a second opportunity: the same public-record discipline could help responsible contractors understand their markets more clearly.

BuildAdvocate’s data platform grew from that work. It uses public-record and market data to identify relevant property events, permit activity, ownership context, home-equity signals, appraisal details, and territory rules that can help contractors prioritize outreach.

Separate services. One standard of trust.

BuildAdvocate’s homeowner-side consulting background gives Nathan direct insight into permits, contractor issues, construction defects, planning friction, and project timing. That context strengthens the data work, but it is not the data product.

Consulting-client information is never part of the contractor intelligence platform. The data side is built from public-record and market sources, not private homeowner conversations, documents, photos, or project facts.

Built for contractors who want better opportunities, not more noise.

Property intelligence

Ownership, appraisal, home age, property value, geography, and public-record context help identify better-fit homes and neighborhoods.

Market intelligence

Permit activity, financing signals, county source quality, territory rules, and campaign-ready exports help contractors prioritize outreach more thoughtfully.

Construction context

Rows are interpreted by people who understand remodeling, pools, permits, defects, project timing, and how homeowners actually make construction decisions.